Uphold and carry forward
The corporate culture with "strict and demanding spirit, learning and innovation, and excellence targeted striving" as the main line, and with integrity and collaboration as basic values, is a valuable spiritual wealth of Zhendong and the driving force for a new round of development of Zhendong. To uphold and carry forward Zhendong culture is the fundamental guarantee of Zhendong’s everlasting development, and also the fundamental guarantee for Zhendong people’s achieving their own comprehensive development.
The construction of Zhendong culture is launched according to such thinking and basic steps as "internalized in the heart, cured with system, externalized in shape, and practiced by action", aimed at achieving the company’s development strategy, with focus given onto the matter being done currently. Zhendong cultural construction lies in fully leverage on the penetration force, radiation and influence of advanced culture, and continuously promoting cultural innovation, in order to create a culture atmosphere suited to the company’s development; carrying out management innovation constantly, and establishing a set of management system and management processes that match the corporate culture; and implementing mechanism innovation continuously and creating a workforce that is consistent with the company's value orientation and adapts to the company's strategic goals, as well as creating first-class corporate brand.